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FENDER AMERICAN ORIGINAL 70s CUSTOM TELECASTER - Maple Fingerboard - Mocha

$3,499.00 $3,899.00
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At the dawn of the seventies, as popular music trended towards the fatter tones of humbucking pickups into overdriven amps, Fender hired legendary humbucking pickup designer Seth Lover to create a distinctly Fender-flavored take on a higher output dual-coil pickup. The resulting Wide Range pickup used large bobbins and threaded CuNiFe rod magnets to achieve its unique and brilliant sound. The TelecasterĀ® Custom was discontinued in 1979 and real CuNiFe-magnet pickups disappeared with them.

The American Original ā€˜70s Telecaster Custom features the first authentic CuNiFe magnet powered Wide Range neck pickup in over 40 years, complimented by a calibrated Tim-Shaw-designed ā€˜70s Telecaster single-coil bridge pickup. Controls include individual volume and tone for each pickup and an upper-bout 3-way toggle switch. Other touches include original-era body radii, vintage-style hardware - including F logo tuners and bullet truss rod adjust and a lacquer finish that lets the wood breathe naturally with resonant tone.


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Today was an exceptional customer experience at Arties music. Bought my guitar their close to two years ago. Had a issue with it and took it in. It was replaced without any of the usual haggle. Thanks Arties. Your service is exceptional and Iā€™ll keep coming back. Highly recommend

Friendly staff and professional service, purchased a Maton Guitar recently and they gave me a great price! Love shopping at Arties!

I used the online order and pick up option for the first time. The level of communication about my order status was great and the music book actually arrived earlier than expected. The guys were busy when it was time to pick up my order yet engaged with all customers so you felt acknowledged while waiting. Really great work team, well done!

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